Variety: “‘Megalopolis’ Marketing Consultant dropped over AI Quotes in Trailer”

Lionsgate has parted ways with Eddie Egan, the marketing consultant who came up with the “Megalopolis” trailer that included fake quotes from famous film critics.

The studio pulled the trailer on Wednesday, after it was pointed out that the quotes trashing Francis Ford Coppola’s previous work did not actually appear in the critics’ reviews, and were in fact made up.

Sources tell Variety it was not Lionsgate or Egan’s intention to fabricate quotes, but was an error in properly vetting and fact-checking the phrases provided by the consultant. The intention of the trailer was to demonstrate that Coppola’s revered work, much like “Megalopolis”, has been met with criticism. It appears that AI was used to generate the false quotes from the critics.

Gene Maddaus & Katcy Stephan

Perfect illustration of LLMs as unreliable creations, making them unfit tools for a dependable business environment in their current form. As many have pointed out, the biggest threats from current AI models are not human extinction, but the proliferation of falsehood, the dilution of truth, and making it trivial for people to get by with being sloppy and incompetent. This high-profile case was easy to spot, but who knows how many smaller projects are filled with made-up ‘facts’ and fabricated quotes.

Mashable: “Elon Musk’s X lets users sort replies to find more relevant comments”

The latter two reply sorting options are pretty straightforward. “Most recent” shows replies in chronological order from newest to oldest. “Most liked” shows the replies with most likes first. Blue check accounts appear to have completely lost any advantage that the paid subscription provided them when selecting either of these two menu options.

It’s unclear exactly how X is determining how to sort posts via the “most relevant” option. However, it appears to be the same sorting method as the previous default. Blue checks do still appear to be prioritized in this view.

Any user can change the reply sorting options on any post that they view, not just their own posts.

Matt Binder

I’ve noticed this change a few days before this article, first on the Twitter web site, later in the Android app as well. Slightly impressive that the company is now shipping features simultaneously on the web and in its apps, whereas for years the standard for most tech giants was to test and launch features on iOS first, with the web and Android distant seconds. A lack of polish is however manifest in small details like different labels for the choices on the web and in apps (in the Android app, ‘Most relevant’ is called ‘Trending replies’). Unfortunately, this new feature is per post rather than saved globally on your account, meaning you can’t (yet?) choose your preferred reply sorting setting and have it automatically applied on each reply section, instead you need to switch modes on each new tweet.

The Verge: “Why Google decided now’s the time to move on from Chromecast”

The Chromecast is going away after more than a decade in Google’s hardware portfolio, with the company phasing it out to make room for the new Google TV Streamer. In 2013, the timing was perfect for the Chromecast’s success. Most TVs of that era had rudimentary entertainment apps that were often slow, so beaming content from your phone to a TV made a lot of sense.

But times have changed. With the Chromecast with Google TV in 2020, Google pivoted in the opposite direction with a much more traditional, lean-back entertainment experience. Casting took a back seat to carousels of content recommendations, and native apps returned.

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And yet, even right after the announcement, some of our commenters were frustrated that Google had settled for just a 22 percent boost in CPU speed. There’s a good chance this thing will still benchmark underneath the fairly ancient Shield. Why not just drop a Tensor chip into it?

It comes down to cost and keeping the Streamer at a price that’s acceptable for average consumers. We don’t know if there’s functionality that would actually convince people to buy pricier price points than this, but the market is generally telling us right now people are probably not ready for it, Govil-Pai said.

Chris Welch

I have been quite skeptical initially of the Chromecast, but after I purchased one to stream HBO to my non-so-smart former TV I have grown to appreciate its utility and simplicity. While I understand the reasoning behind the decision to discontinue it (nowadays TVs ship with Google TV and Chromecast protocols built-in; I myself have abandoned my old Chromecast when I upgraded the TV last year), it still feels a bit sad and disappointing.

Wired: “Perplexity is a Bullshit Machine”

On June 6, Forbes published an investigative report about how former Google CEO Eric Schmidt’s new venture is recruiting heavily and testing AI-powered drones with potential military applications. (Forbes reported that Schmidt declined to comment.) The next day, John Paczkowski, an editor for Forbes, posted on X to note that Perplexity had essentially republished the sum and substance of the scoop. (It rips off most of our reporting, he wrote. It cites us, and a few that reblogged us, as sources in the most easily ignored way possible.)

That day, Srinivas thanked Paczkowski, noting that the specific product feature that had reproduced Forbes’ exclusive reporting had rough edges and agreeing that sources should be cited more prominently. Three days later, Srinivas boasted—inaccurately, it turned out—that Perplexity was Forbes’ second-biggest source of referral traffic. (WIRED’s own records show that Perplexity sent 1,265 referrals to WIRED.com in May, an insignificant amount in the context of the site’s overall traffic. The article to which the most traffic was referred got 17 views.) We have been working on new publisher engagement products and ways to align long-term incentives with media companies that will be announced soon, he wrote. Stay tuned!

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In theory, Perplexity’s chatbot shouldn’t be able to summarize WIRED articles, because our engineers have blocked its crawler via our robots.txt file since earlier this year. This file instructs web crawlers on which parts of the site to avoid, and Perplexity claims to respect the robots.txt standard. WIRED’s analysis found that in practice, though, prompting the chatbot with the headline of a WIRED article or a question based on one will usually produce a summary appearing to recapitulate the article in detail.

Dhruv Mehrotra & Tim Marchman

Another looming issue over the blooming LLM industry: plagiarism and copyright violations. In their hunger for information to train models, AI companies have repeatedly made dubious decisions that have resulted in a number of damning situations. The most prominent was probably OpenAI releasing a synthetic voice which sounded very similar to Scarlett Johansson; Wired reporters were able to download paywalled articles from publishers like The New York Times and The Atlantic through Quora’s Assistant bot; and the practice is not limited to startups either, as another investigation found that Apple, Nvidia, and Salesforce used thousands of YouTube videos to train AI.

404 Media: “Goldman Sachs: AI is Overhyped, Wildly Expensive, and Unreliable”

Jim Covello, who is Goldman Sachs’ head of global equity research, meanwhile, said that he is skeptical about both the cost of generative AI and its ultimate transformative potential.

AI technology is exceptionally expensive, and to justify those costs, the technology must be able to solve complex problems, which it isn’t designed to do, he said. People generally substantially overestimate what the technology is capable of today. In our experience, even basic summarization tasks often yield illegible and nonsensical results. This is not a matter of just some tweaks being required here and there; despite its expensive price tag, the technology is nowhere near where it needs to be in order to be useful for even such basic tasks. He added that Goldman Sachs has tested AI to update historical data in our company models more quickly than doing so manually, but at six times the cost.

Covello then likens the AI arms race to virtual reality, the metaverse, and blockchain, which are examples of technologies that saw substantial spend but have few—if any—real world applications today.

Jason Koebler

With few exceptions, I haven’t kept up with articles on my blog about the gen AI phenomenon over the past two years. These recent reports from Sequoia Capital and Goldman Sachs reflect my own views quite well, and raise additional questions about the ability of the companies investing in chips and large language models to ever recoup their massive capital expenditures. The Sequoia piece in particular makes an interesting point I haven’t thought of before: because of rapid technological advancements, GPU infrastructure is depreciating much faster than physical infrastructure, so companies will need to constantly update their chips to keep pace – which in turn reduces the revenues an individual unit of GPU CapEx can generate.